gouezeri wrote::
I'm sure that lots of people by this stuff, purely for the novelty factor. In which case the concept is bound to be much more of a factor than the quality of the cup. I'd be interested to know whether there are many repeat buys, people who actually buy this for the cup... steve? joey?
gouezeri wrote:I'm sure that lots of people by this stuff, purely for the novelty factor. In which case the concept is bound to be much more of a factor than the quality of the cup. I'd be interested to know whether there are many repeat buys, people who actually buy this for the cup... steve? joey?
Of course does the story sell the coffee, but in the meantime I am very sure I can trust my source.
I have to say, when I compare my Luwak which comes from Java with the "normal" harvestet Java - there are worlds inbetween. So it does taste very good (if you like it's aromas and flavors, of course - so let's compare it with truffles - expensive, very good, but not for everybody, and seldome!) - it's smooth, full bodied, has a long lasting aftertaste, a bit nutty and metallic....
I sell the Kopi Luwak in 125gramm bags, most of it is ordered by mail from Germans.
In the shop I would say several times a week someone tries an espresso. The upgrade on the espresso cup is not cheap, but when you buy a Cocktail or a glass of Champaign it would be the same.
Expensive rum would cost much more - and you also get just 2oz....
People try it out of curiousity, but I have some customers who are coming back for it to show it to friends, and also for drinking it themselves - but true - customers don't drink expensive coffee on a regular basis.
I think I have sold my 8th kilo by now.... (from 1kg green beans I only get 5-6 bags of coffee, cause of the weight loss while roasting....
I would say from 20 persons who have drunk it, only one said it was not worth the money, the rest liked it, but most of them of course woudn't drink it every time they are here....
joey